Navigating Media Relations for Lawyers

Papers

Navigating Media Relations for Lawyers

SKU: 62320.01

Authors: Grant Ainsley and Cynthia Carels

There are plenty of opportunities for lawyers to engage in media relations, whether it’s helping a client through a crisis or providing insight regarding legislative changes. This paper explores business development topics with respect to media relations, including the following:

Common concerns of engagement with the media
Safe ways to leverage media for the benefit of clients and to grow law practices
Strategies to prepare for media interviews

This paper was presented at LESA’s Navigating Media Relations for Lawyers webinar on May 25, 2023.

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